The City Becomes a Stage Guseokguseok Live Expands Across Seoul Seoul is turning everyday spaces into live performance stages in 2026. Through the expanded “Guseokguseok Live” program, the Seoul Metropolitan Government plans to host nearly 2,000 street performances from April to December. Sidewalks, plazas and riverside parks will no longer be just places to pass … Read more
Korean Taxi Passenger’s Kind Gesture in Vietnam Goes Viral A Small Moment That Touched Thousands Sometimes the internet needs a soft story, and this one really delivered. A Korean man riding in a taxi in Vietnam is getting a lot of attention online after a video showed him giving pocket money to a taxi driver’s … Read more
Why Younger Koreans Are Saying No to Heavy Drinking The End of Late-Night Company Drinking Culture Something BIG is shifting in Korean drinking culture! South Korea’s famous after-work drinking culture is losing steam as younger generations turn away from late-night company gatherings and heavy alcohol consumption. “Hoesik” — company dinners involving multiple rounds of drinking … Read more
Korean Ginseng and Taekwondo Seek UNESCO Intangible Cultural Heritage Status Korea Submits Two Major Traditions to UNESCO This is HUGE news for Korean culture! The Korea Heritage Service just announced that it has submitted two nomination dossiers to UNESCO headquarters for the Representative List of the Intangible Cultural Heritage of Humanity. The traditions? Korean ginseng … Read more
How Strangers Become Friends Through Sweat and Soaking A New Way to Connect: Sauna Crews Are Taking Over Korea This is honestly SO cool! Young Koreans are forming “sauna crews” to bathe with strangers and build real friendships. “Jeong”, a 34-year-old office worker in Seoul’s Nonhyeon-dong, has been bathing with strangers every two weeks for … Read more