Why Running Is Becoming the Main Reason to Travel From Workout on Vacation to Vacation for the Workout Running used to be something people squeezed into a trip so they would not lose their routine. Now, for many Koreans, the run itself is becoming the reason to travel. As the running population has grown, the … Read more
Why the Running Craze Is Finally Easing Off the Gas Korea’s Running Boom Is Changing Direction Running is still one of the biggest fitness trends in Korea, but the mood around it is shifting. For years, the culture focused on pace, records and proving progress through numbers. Watches, apps and social media pushed runners to … Read more
When Fitness Fever Blocks the City The Rise of Running Culture Seoul’s running revolution has transformed weekend mornings into a constant parade of marathons, but the city’s love affair with fitness is now colliding with daily life. Every weekend, major roads from Gwanghwamun and Jongno to Han River bridges shut down as tens of thousands … Read more