Culture
Unstoppable Global Impact Blackpink has achieved another phenomenal milestone with the music video for “Jump” rapidly surpassing 100 million views on YouTube in just two weeks since its release. This marks the group’s 49th video to reach this impressive milestone, solidifying their reputation as one of the most influential K-pop acts in the world. 블랙핑크는 … Read more
KPop Demon Hunters: Where Korean Culture Meets Global K-Pop Animation The Magic of Tradition and Modern Pop KPop Demon Hunters is not just another animated action film—it’s a vibrant showcase of how traditional Korean culture can be woven seamlessly into a global pop phenomenon. KPop Demon Hunters는 단순한 애니메이션 액션 영화가 아니라 전통적인 한국 문화가 … Read more
A Fresh Wave of Literary Enthusiasm South Korea is experiencing a cultural phenomenon known as “text hip,” a trendy new approach to reading that is energizing the younger generations. This movement goes beyond traditional definitions of reading, framing it as a stylish, social, and shareable activity. The phrase combines “text” and “hip” to suggest that … Read more
Non-English Content Reshapes Streaming Dominance Introduction: New Dynamics in Streaming Netflix’s 2025 mid-year engagement report signals a significant shift in global streaming preferences, highlighting a wave of non-English content—especially from the UK, South Korea, and Scandinavia—now dominating viewership. With detailed tracking of hours viewed and views, the data from January to June 2025 offers a … Read more
Why the World Is Obsessed The Rise of “Korean Syrup” on YouTube In recent months, a video featuring a foreigner carefully layering strawberries and sugar in a jar has exploded in popularity, surpassing 100 million views. The video’s title, “Korean Strawberry Syrup,” sparked global curiosity. What seemed like a simple homemade fruit preserve suddenly became … Read more