Lifestyle
Rising Cost of Living and the Side Hustle Boom The trend of Koreans taking on side hustles is accelerating as the cost of living, particularly in large cities like Seoul, continues to rise. The average worker in Seoul finds it almost impossible to purchase a home with their main salary alone, even after years of … Read more
Why Ordinary Days Are the New Happiness in Korea The Rise of “A Very Ordinary Day” There is a subtle but powerful lifestyle shift sweeping through South Korea. The keyword “aboha”—meaning “a very ordinary day”—is redefining the way many people view happiness and routine. Rather than chasing extravagant or trend-driven experiences, more Koreans are now … Read more
A Fresh Wave of Literary Enthusiasm South Korea is experiencing a cultural phenomenon known as “text hip,” a trendy new approach to reading that is energizing the younger generations. This movement goes beyond traditional definitions of reading, framing it as a stylish, social, and shareable activity. The phrase combines “text” and “hip” to suggest that … Read more
South Korea’s Rising Student Loan Debt and Job Crisis The Unprecedented Surge in Student Debt The amount of student loans in South Korea has reached a new nine-year high, according to recent data. With university tuition fees increasing and fewer job opportunities available for young people, financial pressure is growing for students and their families. … Read more
2025 Global Life-Work Balance Index Review Introduction: The Global Spotlight on Work-Life Balance Work-life balance stands as a vital benchmark for nationals and expatriates in deciding where to settle, work, and raise families. The Global Life-Work Balance Index 2025 has provided the latest insights, placing South Korea’s ranking and work culture under the world’s lens. … Read more