Changing Family Preferences: Why South Korea Loves Daughters More Than Sons Societal Shift in Gender Preference For a long time, many societies favored sons over daughters. In recent years, however, South Korea has experienced a remarkable shift. Parents are now showing a strong preference for daughters, reflecting profound changes in family values and social expectations. … Read more
The Scientific Brilliance and History of Hangeul The Genius of Hangeul Design Hangeul stands out as one of the most scientific and innovative writing systems in the world. Created by King “Sejong the Great” and his scholars in the 15th century, its inventiveness lies in its logical structure and ease of use compared to other … Read more
How Korean Gen Z is Transforming Drinking Culture Breaking with Tradition: New Drinking Norms Younger Koreans are redefining traditional drinking norms. In Korea, drinking with elders or seniors, whether at work, school, or social gatherings, has long involved strict etiquette—like pouring drinks with both hands, keeping your glass lower than a senior’s, and promptly refilling … Read more
Korea’s Child Vaccination Rates Lead Globally: What Parents Need to Know The State of Childhood Vaccination in Korea Korea stands out as one of the world leaders in childhood vaccination coverage. In 2023, the full vaccination rates for children were exceptional, with 93.3% for 1-year-olds, 93.6% for 2-year-olds, 88.7% for 3-year-olds, and 89.4% for 6-year-olds. … Read more
K-Beauty’s New Delivery Revolution: Inside Olive Young’s Urban Fulfillment Centers The Rise of Smart Urban Warehouses The country that gave the world “K-beauty” is not only a leading beauty producer but also a master of swift delivery, reaching customers within hours—sometimes within just one. At the center of this transformation is “Olive Young,” Korea’s largest … Read more