Why South Korea Loves (and Hates) Generational Labels Like MZ and Young Forty

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Why South Korea Loves (and Hates) Generational Labels Like MZ and Young Forty The Viral Power of Marketing Terms In Korea, it doesn’t really matter if a generational label is accurate. It just needs to go viral! 📈 From “MZ Generation” to the recent “Young Forty,” these terms almost always start as marketing buzzwords. But … Read more