Why South Korea Loves (and Hates) Generational Labels Like MZ and Young Forty

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Why South Korea Loves (and Hates) Generational Labels Like MZ and Young Forty The Viral Power of Marketing Terms In Korea, it doesn’t really matter if a generational label is accurate. It just needs to go viral! 📈 From “MZ Generation” to the recent “Young Forty,” these terms almost always start as marketing buzzwords. But … Read more

South Korea’s Growing Suicide Crisis

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40s Generation at the Forefront Mental Health Emergency Reaches Critical Point South Korea faces an unprecedented mental health crisis as suicide rates climb to their highest levels in over a decade. The latest government statistics reveal that intentional self-harm has surpassed cancer as the leading cause of death among people in their 40s, marking a … Read more