budget

Budget Beauty Revolution

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Korea’s Value-First Approach to Cosmetics The Rise of Affordable Korean Beauty Korean beauty industry is experiencing a significant transformation, with major brands embracing a value-first philosophy that prioritizes affordability without compromising quality. The domestic cosmetics market is witnessing an unprecedented shift toward budget-friendly products, driven by both consumer demand and strategic business positioning. 한국 뷰티 … Read more

Korea’s Upgraded K-Pass: Greater Bargains in Public Transit from 2026

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Korea’s Upgraded K-Pass: Greater Bargains in Public Transit from 2026 Introduction to New K-Pass Features Korea’s Ministry of Land, Infrastructure and Transport has announced the launch of new features for the K-Pass, which promises even greater savings for public transit users throughout Korea from 2026. The government’s increased investment signals major changes for bus and … Read more