Why the World Is Obsessed The Rise of “Korean Syrup” on YouTube In recent months, a video featuring a foreigner carefully layering strawberries and sugar in a jar has exploded in popularity, surpassing 100 million views. The video’s title, “Korean Strawberry Syrup,” sparked global curiosity. What seemed like a simple homemade fruit preserve suddenly became … Read more
What It Means and Why It Matters Introduction: A New Era for YouTube Subscriptions in Korea Google has announced the upcoming launch of YouTube Premium Lite in Korea, a move that signals a major shift in the video streaming market. This separate tier will deliver ad-free viewing without YouTube Music, designed explicitly to address growing … Read more
Introduction: Seoul’s Changing Summer Landscape Seoul’s summers have become notorious for their extreme heat, but this transformation is bringing about unexpected changes in the city’s ecosystem. One of the most surprising effects is the dramatic decline in mosquito populations during the hottest months. This shift is not only altering daily life for residents but also … Read more
Introduction: Surviving Seoul’s Hottest Summer Seoul is experiencing one of its most intense heat waves in history, with temperatures soaring to unprecedented levels. For travelers and locals alike, knowing how to stay cool is more important than ever. This guide will walk you through practical, affordable, and enjoyable ways to beat the heat while exploring … Read more
Introduction: Enhancing Tourist Experience in Seoul Seoul has introduced a new QR code-based survey system to make it easier for international travelers to report unfair taxi practices. This initiative aims to ensure that visitors enjoy safe and reliable transportation while visiting the city. 서울시는 외국인 관광객들이 불공정한 택시 관행을 신고할 수 있도록 QR코드 기반의 설문 … Read more