A Cultural Collaboration: Nongshim Ramyeon x KPop Demon Hunters Introduction: An Iconic Fusion of Food and Entertainment Nongshim’s famed Shin Ramyun has cemented its place not only in Korean households but also among global fans of spicy instant noodles. This August, Nongshim surprised consumers with a limited-edition noodle set inspired by its collaboration with the … Read more
Seoul Shines as Global Favorite Among Young Travelers Seoul’s Rise in Global Popularity Seoul has once again been recognized as the world’s most beloved city by travelers aged 25 to 40, securing the distinction for the fourth consecutive year through the 2025 Trazees awards. The city’s charm stems from the captivating blend of traditional heritage … Read more
In the Land of Skincare: The Challenges of Finding Real Skin Doctors in Korea The Boom of Dermatological Treatments South Korea has become a global hub for dermatological and cosmetic skin treatments, attracting hundreds of thousands of international visitors seeking procedures. In 2023, over one-third of all foreign patients visiting Korea wanted skin treatments, and … Read more
Changing Family Preferences: Why South Korea Loves Daughters More Than Sons Societal Shift in Gender Preference For a long time, many societies favored sons over daughters. In recent years, however, South Korea has experienced a remarkable shift. Parents are now showing a strong preference for daughters, reflecting profound changes in family values and social expectations. … Read more
Webtoon’s Strategic Partnership with Disney to Revolutionize Mobile Comics Webtoon Entertainment, the US-based parent company of “Naver Webtoon,” has struck a significant multi-year partnership with Walt Disney Co. This collaboration aims to bring around 100 titles from Marvel, “Star Wars,” and other Disney properties to Webtoon’s vertical-scrolling platform tailored for mobile users. This move not … Read more